24 Aug 2017

Emaar Hospitality Group: 28th project to stun luxury connoisseurs

Dubai’s Emaar Hospitality Group has unveiled the 28th project to enter its superb portfolio; the avant-garde Address Fashion Avenue, which will be directly linked to the Fashion Avenue at The Dubai Mall.

The high-end, beautifully designed property will comprise of the Address Fashion Avenue hotel, featuring 167 beautifully-appointed rooms, and the Address Residences Fashion Avenue, with 78 deluxe residences.   

In an enviable location next to the iconic Burj Khalifa, the dazzling property celebrates its connection to fashion with contemporary and elegant architectural touches and designs. 

Awe-inspiring, fashion forward living spaces with soft hues and silhouettes will awaken guests’ most creative senses, with each room and facility oozing style from head to toe. 

Olivier Harnisch, CEO, Emaar Hospitality Group elaborated on the lavish project: “The new Address Fashion Avenue is even more exceptional not only because it is the 12th Address project in Dubai but also for its unique location by Burj Khalifa and linked directly to the expanded Fashion Avenue of The Dubai Mall. 

“The hotel and serviced residences will appeal to those value exclusivity, love fashion and wish to make a personal statement on their preferences and aspirations. With Dubai fast evolving as a global fashion hub, the project will appeal to the trendy and trend-setters. Address brings enriching experiences for our guests, and we will continue to enrich their lives with luxury, style and elegance,” he added. 

Unique elements are to be expected at this one-of-a-kind property, starting from the welcoming foyer, which is to feature a specially commissioned art installation, and extending to the library, lounge, outlets and fumoir. 

Meanwhile, the property will be home to high-quality facilities such as a café, restaurant, rooftop pool and lounge, a luxurious spa, fitness facilities and children’s play areas.